Professional Book Marketing That Gets Your Story Read
Writing your book was the hardest part. Getting it discovered shouldn’t be. Our book marketing service connects authors with readers who are actively searching for their next great read. Whether you’re launching your debut novel or promoting your latest release, we create targeted campaigns that build visibility, generate reviews, and drive sustainable sales.
Video Marketing for Books
In this fragmented new world of marketing, you have to stand out. The answer is video marketing. High quality videos, such as book trailers are attention grabbing, establish the visibility of your brand, and are guaranteed to get more interaction from social media sites such as Facebook, Instagram, Tiktok, and LinkedIn. If you have a website, getting interaction from social media is even more valuable because social media success drives website search engine success today.
Rich Media Marketing with Images
Similar to video marketing, high quality, unique images are a great way to get visibility for your book. Paired with written content straight from the book, it is a great way to introduce potential readers to your content. Sites like Instagram, Facebook, Pinterest, LinkedIn, and Tumblr provide a tremendous opportunity for you to gain visibility and potential customers by providing visual content that is interesting and piques their interest in your material.
Website + Search Engine Optimization
Social Media is a great way to get likes and drive momentum but the highest converting (getting sales) method is driving traffic from people searching the major search engines like Google, Yahoo, Bing, and Duckduckgo. It requires quality website design, professional search engine optimization techniques, and a consistent approach that continually fuels your rise to search engine success.
Paid Advertising on Platforms that are Successful for You
Paid advertising is a great way to drive additional traffic and sales. It is important to use analytics to find the best platform that drives success in return for your investment. Remember, every web project is different so you must avoid assumptions and find the best opportunity for your books. This can be Facebook, Bing, Google, Goodreads, Reddit, or a number of other paid advertising options available. Once you find the best opportunity it is time to focus in and maximize performance. This requires professional services that understand the importance of analytics and return on investment.
Written Content for your Niche
Creating high quality, interesting written content that relates to your niche is a great way to entertain your visitors and in turn elevate your search engine success. For example, if your niche is legal thrillers, articles about the state of that niche today or what makes a great legal thriller book would be interesting to someone who likes those kind of books. Additionally, by focusing on your niche, you will improve your chances for doing well in the search engines because you will be associated with that niche that people are searching for. This is also another great place to add high quality, visually appealing imagery that will drive even more traffic.
Monthly Reporting
Speaking of analytics, any web service that you invest in should come with a monthly accounting of the data that measures the success of your marketing activities. All of our services come with detailed monthly reporting that compares your activity to set benchmarks and explains in plain language how successful your service is progressing on a monthly basis.
Transparent Pricing and Realistic Expectations
Book marketing works, but it requires realistic budgets and appropriate timelines. We provide clear pricing with no hidden fees and set honest expectations based on your genre, competition, and goals. Some authors need launch support, others require sustained campaigns, and many benefit from seasonal promotional bursts. We recommend the approach that matches your specific situation and budget.
Author Support and Communication
Marketing your book shouldn’t feel like navigating alone. You’ll work directly with experienced book marketers who understand publishing and author concerns. Regular updates keep you informed about campaign performance, and we’re available to answer questions and adjust strategies as circumstances change. Your success is our success.
Getting Started
Book marketing begins with understanding your book, your audience, and your goals. Schedule a consultation to discuss your project and explore whether our services align with your needs. We’ll review your book’s current market position, identify opportunities for growth, and outline a marketing approach designed specifically for your title. Great books deserve to be read—let us help you find your readers.